Sony Pictures pays for lies

hledger.jpgSony Pictures Entertainment has been forced to pay $1.5 million to settle a class-action lawsuit accusing the studio of citing a fake movie critic in ads for several of their films, including Vertical Limit, A Knight’s Tale, The Animal, Hollow Man and The Patriot. According to lawyer Norman BlumenthalIf, if you saw any of those movies during their original theater runs, you’re eligible for a $5 per ticket reimbursement after you file a claim.

As much as I agree that making up fake movie critics is wrong – or hilarious depending on my mood – the fact that a class-action lawsuit was filed is even more wrong. Whoever was stupid enough to watch A Knight’s Tale because a fake movie critic called Heath Ledger “this year’s hottest new star!” not only deserves to be out $8, they also deserve to have their brain removed and fed to a starving child in Ethiopia. If five-word blurbs you read on a print ad are influencing your movie-watching decision, you should seriously consider donating your body to help feed the hungry. Or if not to feed the hungry, at least to be made into some sort of fertilizer. Pretty much anything that involves you being dead is okay by me.