I still remember when Guess used to be one of those cheap Target brands. Then one day they decided they wanted more money and completely revamped their corporate image, charging 30x more for the exact same stuff. Aided in part by their infamously hot models, Guess managed to weasel its way into upscale fashion and nobody was the wiser. If you’ve been into a Guess store recently, then you’ve no doubt noticed the Paris Hilton ads they have plastered everywhere. These aren’t really new, but I figure it’s a nice change of pace from the usual bruised and beaten Paris that we’ve become so accustomed to. Oh, and did you hear that Nick Carter broke into tears after being confronted with the beating allegations? What a sissy.