If you own any Elizabeth Arden stock, now would be a good time to sell. They’ve given Mariah Carey her own fragrance which is expected to be released next year. The chairman and chief executive of Elizabeth Arden says:
“We are thrilled to begin this partnership with Mariah Carey. She is, unquestionably, a star of incredible magnitude. All over the world, people aspire to the values she represents. We look forward to launching an inspiring new global fragrance brand with Mariah that will be a timeless classic.”
Well they’re right about her “magnitude,” but I’m not sure what values it is she represents. Eating? Sleeping? Maybe being so lazy she needs assistants to feed her. Yeah, I guess those are values I can aspire to.