Oblivious to the fact there’s this place called Old Navy, Kevin Federline is designing a children’s clothing line to help parents who are tired of forking over hundreds of dollars just to put jeans on their two-year-olds. WWD Fashion reports:
“It’s a really tough business, I’m trying to take it seriously and make a quality product for kids but not have parents pay like $500 or something ridiculous for a pair of jeans,” he said, bemoaning the perils of buying expensive clothing for the two sons he has with Spears. “You buy your kids a pair of True Religions then they roll around in the dirt like kids do and a $200 pair of jeans is gone. With this economy, I’m looking to do something much more reasonable.”
OR, and bare with me here, you could simply not buy $200 jeans for toddlers. Holy crap!