Jessica Simpson gets apology from FOX/Burger King

October 15th, 2009 // 44 Comments

FOX and Burger King have issued a joint apology for a FOX NFL Sunday sketch that mocked Jessica Simpson’s weight this past Sunday. Us Magazine reports:

A rep for Fox tells Usmagazine.com in a statement: “Burger King Corp. did not have any editorial input in the creation of the animation that ran last Sunday, and no one from Burger King Corp. approved it before it aired. Upon reflection, our poor attempt at humor was insensitive and we deeply apologize to anyone who might have been offended.”
Burger King adds: “Burger King Corp. has a long-standing relationship with FOX Sports, as well as an extensive media partnership with the network. The specific content for this sketch involving Jessica Simpson was not developed or aired by BKC or any of its agencies.”

Of course, Burger King isn’t completely out of the clear on this one because every time I made fun of Jessica Simpson’s weight, I was eating a Whopper. You bastards, how could you?!

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Comments (44)

  1. kris | October 15, 2009 at 12:49 pm

    I’d HIT IT!!!

    Reply
  2. bakinmycake | October 15, 2009 at 12:53 pm

    as an offer of an apology BK offers Jessica free Whoppers for life.

    In other news, Burger King is projecting bankruptcy.

    Reply
  3. havoc | October 15, 2009 at 12:58 pm

    LOL…this chick can’t catch a break.

    .

    Reply
  4. jenjenboben | October 15, 2009 at 12:58 pm

    Jessica Simpson is beautiful and TINY – even at her “heaviest” she was far smaller than the average American woman. I found the ad offensive to women in general. Not every woman is a size 0 and I think Jessica’s body is gorgeous and far more beautiful to look at than some anorexic stick insect like Victoria Beckham. Burger King isn’t exactly surving carrot sticks and mineral water and I think their average customer is probably 20-40 pounds heavier than Jessica Simpson. It’s not just hypocritical of them of to make fun of her, it’s bad PR!

    Reply
  5. bi chick | October 15, 2009 at 12:59 pm

    That’s not an apology, it’s a denial with a bullshit PC statement about “anyone who may have been offended”

    Reply
  6. http://www.popduds.com/ | October 15, 2009 at 1:09 pm

    Booo the King!

    Reply
  7. Richard McBeef | October 15, 2009 at 1:10 pm

    Meh.

    The girl does look good in those pics tho. The haters are likely gay.

    Reply
  8. tawmie | October 15, 2009 at 1:13 pm

    An incredibly lame ass covering apology. And Jessica Simpson is smoking hot.

    Reply
  9. Ron | October 15, 2009 at 1:24 pm

    Even when she was “fat” she was still hotter than 90% of women

    Reply
  10. pasteve | October 15, 2009 at 1:29 pm

    Why does an entity synonymous with fat, grease, acne, flatulence, and in-and-out in-2-minutes deserve an apology?

    Reply
  11. mel | October 15, 2009 at 1:34 pm

    It’s obvious they intended to apologize after it was released.

    Reply
  12. Amy | October 15, 2009 at 1:36 pm

    She is honestly the most beautiful girl I have ever seen. And #3, you’re correct, she can’t catch a break…it’s sad.

    Reply
  13. Oliver Chester The Molester Lester | October 15, 2009 at 1:43 pm

    The King wouldn’t hit that as he is a known Pedophile. Ronald, on the other hand, would stick his clown nose into that pillowy paradise.

    Reply
  14. Kimmy | October 15, 2009 at 1:45 pm

    All the apologies in the work won’t make her less fat!

    Reply
  15. Keith | October 15, 2009 at 1:47 pm

    She looking more mannish and awful by the day. All the bleach and tanning spray can’t change that.

    Reply
  16. Randal(l) | October 15, 2009 at 2:20 pm

    Cowards! You P.C. Thugs are ruining the world. First Burger King and Fox has to apologize for calling a big girl fat, whats next? apologizing to a slut for calling her a skank or to a retard for calling him stupid and spitting in his stupid Re-Re face. God I hate you fucking retards with your nonsensical gibberish, your shiny helmets, and your mittens pinned to your coat all year long? wait,…what was my point?….oh yeah, Cruel mocking, and verbal abuse are the only way to further evolve society and weed out the weaker traits of the species.

    Randal(l)

    Reply
  17. xxWPxx | October 15, 2009 at 2:41 pm

    I would just roll her in flour and aim for the wet spots.

    Reply
  18. So Right | October 15, 2009 at 2:53 pm

    Really??? Fox sports has to resort to name-calling and doing fat skits to get viewership? I feel more sorry for Fox than Jessica. Jessica will be just fine. FOX sports — not so much.

    Reply
  19. Nameless | October 15, 2009 at 2:55 pm

    SNL, MadTV, Family Guy and shows similar have been doing the same type of humor forever. Why the witchhunt now?

    Cowboys suck.

    Reply
  20. Harold^Sick | October 15, 2009 at 3:01 pm

    She looks freaking hot in those pics. I’m still available, Jessica.

    Reply
  21. fat fart | October 15, 2009 at 3:03 pm

    Simpleton is hot..

    Reply
  22. jessie scott | October 15, 2009 at 4:05 pm

    Jessica Simpson is beauitful & smoking HOT at that So fuck burger king & fox Stop hating

    Reply
  23. jessie scott | October 15, 2009 at 4:05 pm

    Jessica Simpson is beauitful & smoking HOT at that So fuck burger king & fox Stop hating

    Reply
  24. She has great breasts | October 15, 2009 at 5:12 pm

    Jessica has unbelievable breasts and a pretty face. If she lost weight, she could be smokin hot once again.

    Reply
  25. Dr. Cornelia J. Dogbarker, PhD resciinded | October 15, 2009 at 9:25 pm

    Oh so you got an apology from fox and booger king?? Well let me help negate that: Jessica, you’re a fucking stupid ignorant moron, with fat thighs and a fat head and a dumb look on your face and a retched stench from your snatch and you’re a mental retard with a low IQ and you’re fat and you stink. Apology retracted.

    Reply
  26. vito | October 15, 2009 at 9:29 pm

    What the fuck are you people talking about…??? Jessica Simpson needs to lose weight about as much as David Letterman needs more scandals.

    “BIG GIRL…”??? She is a TINY lady, 5’3″ tall, and judging by these current pic, I’ll bet she doesn’t weigh more than 110 lbs. “Mannish…”??? JEEZUSSS KEE-RYST, are you fucking nuts? “Synonymous with fat, grease, acne, flatulence…”??? You need to get back on your meds! Or stop taking them altogether.

    I think you all have been taking too many psychedelics.

    And btw, ***19. Nameless***: “SNL, MadTV, Family Guy and shows similar (sic)” are fucking COMEDY shows that specialize in satire. A public figure might expect to be lampooned by shows of that ilk. FOXSports, on the other hand is…oh nevermind. If I have to explain it, you still wouldn’t understand.

    Reply
  27. Anon | October 15, 2009 at 11:38 pm

    vito and the rest please you can defend her all you want. If you met her in real life, she wouldn’t piss on you to save your life from fire.

    She as self centered as they come.

    Reply
  28. tintenpatronen | October 16, 2009 at 12:05 am

    The jacket is too cool…

    Reply
  29. Narcissist | October 16, 2009 at 8:20 am

    @ 2 – You only beat me by a little over 19 hours.

    Jeans and jackets, Jess. Don’t let Ashlee pick out your clothes. These are nice pics though.

    Who is that checkered gal to the left of her? Never mind. Maybe I don’t want to know.

    Reply
  30. Jean | October 16, 2009 at 8:58 am

    it was a ridiculous cruel ad

    Reply
  31. Jean | October 16, 2009 at 8:58 am

    it was a ridiculous cruel ad

    Reply
  32. Darth | October 16, 2009 at 9:45 am

    Ol’ trick to dress in black to look more thin.

    Reply
  33. Nero | October 16, 2009 at 9:54 am

    Looks like she got herself into serious weight trouble.I’ve the feeling that it might be the end of her ‘career’ this time.

    Reply
  34. Mama Pinkus | October 16, 2009 at 10:49 am

    fuck all the haters – I’ve never been a Jessica fan but I think she looks lovely

    Reply
  35. kitty_kat | October 16, 2009 at 11:35 am

    Jeez. Jessica Simpson isn’t fat at all. She’s just not a size zero anymore. They’re really lucky that she didn’t sue.

    Reply
  36. cc | October 16, 2009 at 11:55 am

    You’d see even more of those pearly whites if I was giving her the fishhook while pounding her vigorosly from behind. In her backyard. In full view of the coyotes.

    Reply
  37. vito | October 16, 2009 at 9:25 pm

    Hey #27…Self-centered she may well be. I wasn’t referring to her character. I was pointing out that she is in no way a large, fat, greasy woman.

    Hell, she may be the biggest cunt to take the breath of life. But she’s still petite and cuter than a speckled pup!

    Reply
  38. AMO | October 18, 2009 at 10:18 pm

    She’s beautiful!

    Reply
  39. Marian | October 19, 2009 at 12:13 am

    It really sucks to be Jessica Simpson these days. Dealing with a bad public breakup, having her dog killed by coyotes, and then BK makes fun of her weight. She is a far cry from fatass, it probably hurts more that her ex’s football team was associated with that.

    Reply
  40. Amber | October 19, 2009 at 2:12 am

    I agree, poor girl. Tony Romo broke up with her on her birthday, her dog Daisy was killed by a coyote, her younger sister is married with ,a baby and she’s alone, her singing career is almost nonexistent and she’s constantly ridiculed for her weight. She needs a vacation to Mexico where she can drink margarita’s and have a one night stand with a man who don’t speak english, that’ll make her feel better!

    Reply
  41. trinity | October 20, 2009 at 1:13 am

    boys are always trying to bring women down. we don’t need little boys to validate us. we are beutiful and we know it. don’t let these jerks bring your teenage daughter self esteem down. this is what they want. they think they can control us. don’t think so. and the nasty comments by the haters are just immature jerks who need attn on this comment site. they don’t really hate her. how do i know this . because they don’t know jessica. they only wish they could know her. she is too classy and wouldn’t give any of the creepy nasty foul mouthed bugs the time of day . trolls blech.

    Reply
  42. lisa | October 20, 2009 at 1:21 am

    trinity, i agree . there are really not many real men these days just boys. they have no repect for women. but that is how these filthy creatures are brought up these days. Women should be the ones to rule the world. there are more of us and from what i’ve been reading we are the ones nowdays that have the jobs. men are pretty useless. sometimes only good for a lay. but then they have to hang around you cant get rid of them. Statistics show most women are happier once they are singe again after a divorce or death of their husband. what does that tell you. Boys like to watch football cuz they feel like tuff men but how tuff are you sittin on the couch eating food and beer guts . and they think it makes them macho. How funny . While the women are out keeping busy doing the real action . Does sedentary make you macho?

    Reply
  43. Blastoff Network | October 29, 2009 at 3:54 am

    people need to stop picking on her :/

    Reply
  44. micro sd | May 28, 2010 at 4:42 am

    I agree, poor girl. Tony Romo her on her birthday, her dog Daisy was killed by a coyote, with her younger sister is married, one child and she is alone, her singing career is almost nonexistent and he is constantly ridiculed for her weight with broke. He needs a vacation to Mexico, where he and a Margarita drink is a guy who does not speak English, she’ll make her feel better with a night stand can be!

    Reply

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