English lingerie model Danielle Lloyd braved the cold to launch the new Ski Republic website yesterday in London. Whoever devised this campaign deserves the Nobel Prize – twice. Now, that being said, I catch a lot of flack for posting pics of bleached blondes with fake breasts, but, honestly, how else do you sell ski equipment? If you’ve got a better suggestion than a chick in a bathing suit on top of a tank, I’d love to hear it.
NOTE: All submissions must be in the form of a blonde with giant boobs. Tank mandatory.