Judging from his vids and singing career - it's probably ok if he's off the coke.

Shouldn't he be facing the other way for his "big surprise"?

The HOFF, what do you mean what is he doing with the microphone? He is making hot HOFF love to that thing. This guy never ceases to amaze me. Why doesn't he just come out and say, "I miss being Knight Rider" "I miss Kit", we all know he still pines for the days when he had the most fierce crime fighting car. He was like Hutch without Starsky and now he is mounting an oversized pepsi bottle as it comes out of the floor. What happened? Wheres Kit?

Raped by a giant Pepsi bottle...

Classic.

The Large Pepsi bottle is supposed to be a symbolic penis. It's supposed to make you think of sex....sex with Dave Hasslehoff, with his big bottle, which the advertisers what you to think he has....yes, a big bottle, and he knows how to use that big bottle. Or, I guess he could be coming out of the closet and admitting that he likes giant Pepsi bottles up his ass...which reminds me of a funny story a nurse who works in an emergency room once told me...

You just gotta love David Hasselhoff for just being David Hasselhoff and giving us reason to laugh. Has anyone else noticed that he never ages? I swear he looks the same as he did in Knight Rider

Are you guys sure this is a Pepsi ad? Because from now on I am drinking Coke. This is the perfect smear campaign...I have an idea Gary Busey making love to Jiffy peanut-butter, from now on everyone will buy Peter-Pan and not just because he is a man-child.

Clarification: Peter-Pan is the man-child, not David Hasselhoff...wait a second, or is he...?

Oops, I mean Gary Busey...or do I?
God damn alcohol, and it's effects on the short-term memory.

That guy looks like he is getting ready to deep throat the microphone. What a disturbing image.

Oh wow. I don't even wanna think about how enlarged his anus must be...but I am...I mean...hey is that shit on the wall? -__-

Looks like the pepsi bottle is a premature ejaculator

"10. Posted by Shaun on February 10, 2006 11:00 AM

That guy looks like he is getting ready to deep throat the microphone. What a disturbing image."

You shouldn't have pointed that out. I will have nightmares about him again tonight.

I just wonder, before the giant Pepsi bottle exploded out of the ground, why was he singing in a giant bathroom?

Elvis called....he wants his concert suit back........

#11, that DOES look like shit on the wall. That is way too funny. Is this an add for pepsi or a porn gone bad? REALLY bad. Looks like Knight Rider is taking it from both ends.

Isn't he supposed to be in jail or something? I miss Knight Rider.

Anyone who appears in a SpongeBob movie is A-OK with me. He does look good though. Never had any complaints about him, he always took care of my "ahem" needs. Call me, Davie.

It looks like he's crackin' open that big ol' Pepsi bottle with his microphone. What a stud!

You see, this is exactly why his wife finally divorced him. She couldn't take being second place to Pepsi bottles and various other inanimate objects. A woman...she could deal with, a man...maybe. But not the Pepsi bottle.
Also, if you look at his leg/butt he is the envy of every anorexic teenage girl in America.

why is he doing an ad? who'll go "oh my god if it's good enough for david hasslehoff to drink then it's good enough for me!", who gives a damn? he can drink billy zane's piss in the morning for all i care...

*Low whistle*
Far too much thought into where the bottle and microphone are going! >_<

Thank you, Dave. That was the cherry on the cake of my day.

You bunch of jealous losers. This cat is the coolest mother fucker since Shaft. If given the chance, I would dry hump his leg until my penis rubbed through my jeans. Are you forgetting Baywatch? That patch of man-hair on his golden brown skin, the way he carried his "flotation device", otherwise known as his dick. You keep rockin' Dave, and I'll keep finger-bangin' this Pepsi bottle.

I love David Hasselhoff. Any guy who is willing to make a complete jack ass of himself over and over again for my entertainment purposes is alright by me!

His mouth looks like a PEEZ Dispenser!

He is deep throating a microphone while mounting a giant Pepsi bottle spewing something the color of feces all over the wall as it rises from a bathroom floor.

And he's actually turning around to see who is watching as he rocks those white cowboy boots with the silver pointy things on the end.

Too much - who thinks this shit up?

Thank goodness I drink coca-cola. I would hate to see this image everytime I took a sip of my soda.
This guy really needs new management. The things they have him do are really embarassing and stupid. But then again, he does them, sooooo....

I have lost some respect for Australia. No...make that a lot of respect.

What I see is David Hasslehoff with open-mouthed fckface, holding his pole in his hand, with spew flying up from his hip area and slathering the wall. =/ I'm going to have nightmares.

why the fuck is this guy even alive! seriously pepsi, surely you can get a better z-rated celebrity, like i dont know, chachi or cory feldman

All this talk of spewing, slathering, popping, spraying, shit on walls is just getting me all kinds of horny. I want to pinch David's tight little coolie and have sex on Kit's back.

Too fucking funny. I actually love this guy, because he's so superficially cheesy and he knows it and exploits the living hell out of it. LOL

That' it I am never drinking Pepsi again.

Pepsi sucks anyway. I only drink it when there is no more Coke left (sniff).

just joking.

actually, it looks like he's lamenting via song the woes of premature ejaculation. he's to star in an off-broadway musical of Sex & the City, playing the role of Samantha, the she-man.

that looks like shit exploding out of the pepsi botle.

I think if you live in a country where Hoff is considered a "singer" and his lame ass likeness is acually used to sell shit, it's time to move. Anywhere but where you are. In fact most places would probably consider you a refugee.

looking at that picture, i've suddenly been overcome by this urge... this urge to go get a Pepsi. dear god, what could this mean?!

You said it Allie D.--He's the king of Cheese! LOL

ok. you all have got this one wrong. this is actually a scene from Dave's new porn musical --> "Soda Jerk" --> you see he just got done getting reamed by Capt. Pepsi and that wall stain is Hasselhoff's anal ejaculate. the bottle is easing away for a smoke as Dave bursts into a musical number. this scene leads into the big gang bang that consists of bats, Saddam Hussein, Bin laden, an inter-continental balistic missile and Pink banging hasselhoff all night long - and mainly all at once. it's gonna be an award winner!

I ran into Hasslehoff on the studio lot a few weeks ago, and he doesn't even look human. He looks like a glossy magazine photo. You know when you shake a magazine and those annoying subscription cards fall out? Yeah, that's what he's like. Like some one held an "Us" upside down and shook it and he fell out and walked away.

Pepsi is on quite a roll, eh? First those "inspired" commercials at the Super Bowl and now this. Sales must be rockin'

Damn those germans for encouraging this man..

Wow, I hope he's lubricated himself enough

Don't hassle the Hoff while he's getting off.

This will blow your mind
http://www.randomshite.co.uk/hassle-the-hoff.html

I thought he was just a German sensation - didn't realize that Australia loved him too. His fame is spreading, which makes me think:
Maybe the whole world is smarter than us? And maybe tight white pants on a guy is a good idea.

Hi! I'm Australian (in Melbourne) and yes, this is a real ad. It's mostly on busstops and posters at train stations, I haven't seen it anywhere else. Rest assured that Hasselhoff is as much of a joke here than he is there, and I have no idea why he's doing these ads. Many 'celebrities' are doing simliar kinds of ads for pepsi, shown in the same context.

Followup:

"The Hoff joins stars such as Beyonce, Madonna, Delta Goodrem, Robbie Williams, Jennifer Hawkins and Sonny Bill Williams as an Australian Pepsi celebrity ambassador. The summer campaign will launch December 2005."
http://www.bandt.com.au/news/00/0c039500.asp

He sure takes himself seriously, doesn't he?

Yes, David, you're special. Very very special.

i wish kit would run him over now.

errr people the ad is OBVIOUSLY a piece of clever kitsch. the whole hoff resurgence is ironic and self referencing.

and if you thought aussies sincerely love the hoff....please stab yourself in the heart immediately. thanks.

This ad campaign was made by BBDO. They use celebs from different countries to star using their "tools of the trade" to open PEPSI bottles in these PEPSI ads. Although...what the heck is Hasslehoff doing in an AUSTRALIAN version of the campaign?!

47 HappyDay LOL! but...
SHIT! Don't DO THAT to me when I'm drinking Orangina! CHRIST! I think the orange even came out my nose (That burns, dammit)

double strikethru ---> forcing my eyes to zoom down onto Hoff's cheesy doodle over and over

47 HappyDay LOL! but...
SHIT! Don't DO THAT to me when I'm drinking Orangina! CHRIST! I think the orange even came out my nose (That burns, dammit)

double strikethru ---> forcing my eyes to zoom down onto Hoff's cheesy doodle over and over

Good GOD! One of the many reasons I drink Coke. This is just plain awful and embarrassing for David - what was he thinking? He needs to stick with "Hooked On a Feeling" videos. No matter why his wife left him.

Ummm, Yo, David? The 80s are over. What the F is with the white suit? Shame on you for robbing from Barry Manilow's closet. Please fall into the Giant Pepsi bottle with the microphone plugged in and die, pretty please?

I love this ad. It's on bus shelters everywhere at the moment.
In Australia, he only became awesome a couple of years ago, after all the emails started to circulate. For a good one, do a google search on the hoff and katrina nugent. Go Hoffman!

Why is he posing with a microphone? Maybe it's the fact his music single handedly brought down the Berlin Wall and paved the way for democracy in eastern europe. David's lyrics and lack of arse are an inspiration.

I still don't know what Pepsi is doing with these ads... they're everywhere here in Oz, but not just the Hoff, there's sports people, actors, etc.

The Hoff is entertainment over here because of the emails, and also because when he was out here he managed to take the piss out of himself quite well (he walked around in a "don't hassle the hoff" t-shirt and actually understood the joke) but then he decided to do a concert series down here, and wanted to charge $120 for tickets... Hate to tell you Hoff, you're funny cause you suck, but I ain't paying jack to listen to you sing.

One day I will have that man.

Spot the subliminal BJ.

It's as if he posed with the microphone, you know, thinking it was serious and all...and then the Pespsi graphic designers played a cruel, cruel, joke on him. However, I would probally pose with a Pepsi bottle in my mouth and the other end being held by Hasslehoff on live TV for what they most likely paid him....and then afterward I break off the bottle and demand him to make a Knight Rider movie.

It's as if he posed with the microphone, you know, thinking it was serious and all...and then the Pespsi graphic designers played a cruel, cruel, joke on him. However, I would probally pose with a Pepsi bottle in my mouth and the other end being held by Hasslehoff on live TV for what they most likely paid him....and then afterward I break off the bottle and demand him to make a Knight Rider movie.

WTF?!?!?!?

I mean... okay, so he's in a - umm - bathroom? And the Pepsi is bursting through the floor. Okay, got it. But is that a bit of a bottle opener, disembodied at the side of the cap? (Oh, no, it's the base of the microphone stand.) And why is the soda blasting out to the side like that? Because, if it blasted straight up, it would stain his britches? Or because it would INSEMINATE him?

And why the white leather duds? And the cowboy boots with metal tips on the toes? Is he channeling Elvis? Do the Aussies grok Elvis?

And what could he be POSSIBLY be singing?

What ever The Hoff does is SEXY. He is just pure sex. But I do think he needs a new manager.

See! This is why I tell my husband to lay off the pepsi. I fight with him all the time to stop drinking so much soda. Maybe this picture will do the trick. You know like an anti drug campaign!!!

My friend Neil has now found his own personal Mona Lisa.